Now | Brandon Pearce

Last updated Oct 6, 2026

This is my version of a /now page: the things I would tell a friend I had not seen in a year.

Business

I recently bought my fifth SaaS-like business, UniHop, and I am spending a lot of my working energy understanding, documenting, improving, and scaling it. It is a last-mile delivery and dispatch platform with a human-monitoring layer, which means the work is both technical and operational.

I also own HelpSite, a simple knowledge base product I bought in January 2025. It had not been meaningfully updated in years, so I have been building a team and modernizing the product, and we have made real progress. The biggest addition is an automated knowledge base generator: you feed it your website, your existing docs, or any information about your business, and it generates the categories and articles that answer your customers' most common questions.

I am still consulting selectively with entrepreneurs who want help buying, scaling, or exiting small software businesses, or getting it to run more without them.

Writing

I am writing again. During my family's nomadic travel years, I blogged at PearceOnEarth.com. Now I am using this site as the home for essays on business, inner work, AI, consciousness, and anything else that interests me. So far, this is just once or twice a month, when something comes up that I want to synthesize and share. If you'd like new essays by email, you can join my email list.

Website Design

I just launched Beautiful & Fast, a small web design studio. It's a return to where I started: in 2001, my first company designed and hosted custom websites for clients.

It grew out of rebuilding several websites this year, starting with this one. Others I've built recently:

UniHop.app (included migrating thousands of pages)
HelpSite.com (including a full UI refresh, too)
PearceOnEarth.com (our old family travel blog, which is now an archive for our memories)
CrystalCutStudios.com (fun design for my oldest's video editing business)
Vibe Fitness (a strength studio here in Greenville where I've taken classes)
CommuniTreeChoir.com (including a sunset-to-starlight animated scene drawn entirely in code)

Of everything I do across my businesses, I've realized that design is the part I enjoy most, and AI has made it fun for me again. Every site is custom, the pricing is right on the website, and a build takes about a week once the content is ready. I wrote about why I'm doing it in From FrontPage to Fireflies.

If you know someone whose website doesn't do their work justice, I'd be grateful if you sent them my way. I also offer a free website check-up.

Life Tracker

I've tracked every minute of my life for about nine years, and this year I turned my spreadsheets into an app I built with AI. It logs what I'm doing in a few seconds, tags the people, books, and shows in my life, and reports on where my time and energy go and how balanced I am. Every morning, evening, and Sunday, an AI review looks at it all and coaches me on how I'm doing against my goals and values. I use it every day, and I'm considering turning it into a sellable product. I wrote the whole story, with screenshots, in Nine Years of Tracking Every Minute of My Life.

Life

Family life is changing. Two of my three kids are already adults, one is in college on a harp scholarship, and I am enjoying these years with everyone still close. My wife and I are making space for regular trips together, steady routines, and a more grounded version of adventure than the full-time travel years.

Music

I'm singing with people again. Recently, my family spent four days camping and singing at a gathering in the North Carolina mountains called Love Song, and it reminded me how much I've missed singing in harmony after eighteen years away from choirs.

So Jen, our oldest, and I are starting CommuniTree, a community song circle in Greenville. We meet in our living room on Thursday evenings starting October 22 to sing short songs in harmony, taught by ear. No auditions, no sheet music, and it's free. If you're nearby, come sing with us. I wrote the whole story in Singing Together Again.

I'm also still learning classical guitar online through the Classical Guitar Shed, and playing the piano, singing, and writing songs. I find music a great way to feel and express emotion and to meditate, and when paired with technical complexity, it also becomes a great challenge for the brain.

Inner Work

I'm increasingly aware of the illusory, perception-driven nature of reality. While I sense my core essence may be love or awareness itself, day-to-day, I consciously (or unconsciously) choose identities and roles to play, with imperfect authenticity. Life still feels meant to be enjoyed, and my current joy stems increasingly from personal evolution, connection, contribution, and embracing life's natural cycles – including the challenging ones.